Weddings are usually associated with celebrations, laughter, fun, frolic, luxury, and grandiore. None of us can relate marriage to gore, bones and devil. The ads that have been recently launched by Agent Provocateur depict wedding in a horrible light. These white wedding ads feature the renowned model Kate Moss. She is looking absolutely appropriate in these ads. Her style is perfect, the looks are beautiful yet horrible. The ads simply create a feeling of fear and timidity in the onlookers minds. They are actually spellbounding. What is different about the ads is that these are in complete contrast to the photographs that were launched by the organisation some time ago. Those pictures displayed the sense of happiness and romance associated with marriage. Everything in them was beautiful, rosy and lovable.
The ads aspire to display a sense of the annihilation of the bride s wedding day, which would, then, give way to the coming up of the religious organisation behind it. The excellent concept has been wriiten by Joe Corré s, who is the founder of Agent Provacateur and it has been beautifully shot by Nick Knight. The ad is literally stunning and is overbrimming with innovation, excellence and originality.
Via Fashionolic
Tags: Agent Provocateur, Joe Corre's, Kate Moss, Nick Knight, Wedding Ads