
B&Ab has always come up with innovative ideas and concepts for advertisements. You might be wondering about the whereabouts of this organization. Actually, it a high street label of Hong Kong. The brand takes its inspiration from the street style of Japan. Well, Japan is getting much attention these days in the fashion circles. Recently, their cute feline Hello Kitty has become the star in the world of fashion.
The creativity of the brand is absolutely commendable. The organization has recently launched its advertisements for the spring and summer collection of 2008. These fruity tooty advertisements are extremely original and come up with a newly fangled concept. These pieces of great art have been conceptualized by a renowned pop artist based in Japan, Nagi Noda.

You can actually sneak a peek at these ads. They ooze with newness and individuality. The gorgeous model has done fabulous job by posing so differently with various fruits. The video of these adverts is entirely stunning. The gradual exaggeration of the various parts of the model s body during the ad is such a fresh concept. Its really inspiring and amazing.
As regards the garments, I am not quite impressed by them. Employing just the polka dots and frills on garments does not make them too attractive. It is rather an opinion by some fashion critics that the label is prey to bad style. What do you think about the latest collection?
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Via Stylebubble