The Gorge Grown Farmers Market has already begun in Oregon from June 19th, 2008 onwards. It will stretch till Oct.2 in Hood River Middle School (Hood River, Oregon).This year to advertise about this market the farmer s network decided to go for something different than the usual pamphlet and print advertisements. So, popped-up this brilliant idea, to line the city block with six big orange carrots and cover the town with antenna skewers. Being a local farmer s market, expenses were a huge concern. Still the decision to take services of advertising agency-Owen Jones & Partners, Portland (OR, USA) proved to be a right one.
With under $1,800 of cost incurred at the farmer s network, the agency has delivered good quality work, which is catching attention by not only the locals but also a lot, many people over the Internet! The life-size carrots are sure a sight! We hope to see tomatoes, lemons and cabbages next year.
Credits:
Creative Director: Brian Hennessy
Art Director: Craig Skinner
Copywriter: Nick Hughes
Via AdsoftheWorld
Tags: Advertising, Advertising Agency, Ambient, Americas, Food, Gorge Grown Farmers Market, Guerilla Marketing, Local markets, Owen Jones & Partners, United States