Advertising agency: Saatchi & Saatchi (Mumbai, India) has done a print ad campaign for the world famous travel& tour company Cox & Kings. The adverts bear a nostalgic look in sepia tones. Three world famous destinations/icons are picked and their snaps at the time of their construction have been used for designing the ads. The poster adverts are named Statue of Liberty, London Bridge and Eiffel Tower. The agency has maintained a classic look in all the three advertisements. The idea of showing a family being photographed in front of a still-born Eiffel tower (that is the tower in its initial stages) reflects only one thing; that Cox & Kings is in the business of travel, transport and tourism from a very long time indeed! Whatever be the covert claims made by these ads, the appearance of the ads is rather dull.
Via AdsoftheWorld
Tags: Ad agency, Advertising, Cox& Kings, Eiffel Tower, France, India, London, Poster ads, Print, Print ads, Print Advertising, Saatchi & Saatchi, Statue of Liberty, Transport, Travel, Travel& Tourism