Mac Donald’s is getting just better and better in its outdoor (advertising) campaigns. The latest one is done on a maize-field in Nebraska! The idea seems to be picked up from crop circles but nevertheless, it’s a sight to see the shaped carved out to promote Mac D’s range of coffees- Lattes, Mochas and Cappuccinos! (Mmm… did I sniff caffeine?)
The giant advert is crafted-out on a 42.6 – acre field and now is eligible to replace the previous record in 2008 Guinness World Book. Apparently, it will take 45 to 90 minutes to navigate each phase of the maze and at the end of it visitors will get a courtesy coupon. Nice picnic option for a day. Isn’t it?
Via: adweek
Tags: Ad campaign, Advertiser, Advertising, Advertising Campaign, Café, Cappuccino, Coffee, Corn-Maze Ad, Creative ads, Crop Circle, Crops, Guinness Book Record., Latte, Mac Donald, Maize Fields, Mocha, Nebraska, Outdoor Campaigns, Outdoors