Ad Crunch

Next time somebody tells you, “Don’t behave like an animal” don’t get offended! After all, “We’re not that different!” says so, the promotional campaign of Animal Planet series of Sky. These adverts reflect what is so elemental to us humans- our behavior. The latter has similarities with antics found in the animal kingdom.

Agency DDB has created this campaign. Although the idea is not a new one (esply. for Animal Planet) but it has been well executed. It is interesting to watch and find out with which animal species we share an archetypal connection in terms of relationships, brotherhood, fishing and even politics!

Via: pubaddict

Tags: Ad agency, Ads, Advertisements, Advertising, Advertising & Promotion, Agencies, Animal Kingdom, Animal Planet, Animals, Brethen, Brothers, DDB, Humans, New Zealand, Press & Poster ads, Print Advertising, Prints, Similarities, Sky, Species, Wildlife, World

This entry was posted on Thursday, July 24th, 2008 at 3:22 am By Swati Paul and is filed under Advertising, Advertising & Promotion, Advertising Agency, Advertising Campaign, Poster Advertising, Print Advertising. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.