Feeling depressed? Then add some color to your feet. Pep up yourself with some color therapy and there’s a lot to choose from! The color splash, big bang print adverts from Havaianas are simply refreshing. The company is known for its out-of-the box guerilla marketing so far. This time picking up print as the medium and using the services of agency AlmapBBDO (São Paulo, Brazil) Havaianas has again made a very colorful statement about their comfortable footwear.
To me these prints bring so much joy (as I simply enjoy colors) that I can imagine so many good things seeing these adverts!! (You know what they say- synaesthesia).So, I’m definitely going to buy one of these. While you guys read the credits and hey you do want to know the tagline (isn’t it?) – “Your feet in heaven: semi-naked, surrounded with colors”. Splash Splash! 
Creative Director: Marcello Serpa; Copywriter: Tales Bahu
Art Directors: Danilo Boer, Marcos Kotlhar; Illustrator: Gelmi
Source: pixelpasta
Tags: Ads, Advertising, Advertising Agency, Almap BBDO, Big Bang, Blue, Brazil, Color, Color Therapy., Footwear, Havaianas, Heaven, Orange, Press & Poster ads, Print Advertising, Prints