Class and Style are being splashed across New Zealand as the Chandelier Billboard for Ford G Series comes on display. When it comes to ultra-luxe cars, the automobile maker knows how to make it well as well as, how to project it well! Bringing alive the dream of Ford Company JWT New Zealand has created this rather unique billboard with special lighting effects that highlight the glamour, glitz and sophisticated style of the G series. For this, the agency got in touch with Bootleg to produce some special chandeliers which were artistically placed over the billboard. These bright chandeliers add to the charm of the latest car model being advertised during night time.


 
This billboard also emphasizes the change in trend these days where in, agencies create different kind of ads that are made especially for nighttime display. Kudos to the team which came up with this brilliant idea! Here are the credits:  
Angus Hennah : Executive Creative Director
Rod Prosser : Art Director
Peter Ogden : Copywriter
Geoff Francis : Typographer
Simon Harper : Photographer
Geoff Francis : Retoucher
 
Source: Adland

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This entry was posted on Monday, August 25th, 2008 at 7:55 am By Swati Paul and is filed under Advertising, Advertising & Promotion, Advertising Agency, Billboard Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.