Posts Tagged ‘Poster ads’
Tuesday, July 8th, 2008
The April, 2008, published print adverts of Mentos candy have a cheeky ad slogan. The three adverts are Mentos: Girls, Rock, and Classroom. These highly colorful posters show kids in a classroom, girls and a teen rockstar kid…all having a bump on their faces. This colorful bump is the Mentos candy and it connotes Pimples- something which freaks out every teen (and even adults). The company wants to build a rapport with teens and specially reemphasizes on the fact that pimples are a puberty thing- you can’t just escape from them! Then, why not accept them and enjoy life with mentos than killing yourself by worrying over them!
Neogama/BBH, São Paulo, Brazil (http://www.neogamabbh.com.br) has developed these ads. And, the credits are:
Advert title(s): Pimples; Headline and copy text (in English): Mentos Teens. It´s a puberty thing.
Executive Creative Director: Alexandre Gama
Art Director: Vico Benevides
Creative Directors: Márcio Ribas, Wilson Mateos;
Copywriter: Isabella Paulelli
llustrator: Tiago Hoisel
Retoucher: Roberto Jun
Via AdsoftheMonth
Tags: Ad agency, Ad slogan, Ads, Advertising, BBH, Brazil, Classroom, Creative ads, Mentos Teens, Poster ads, Print, Print Advertising, Puberty, Teens
Posted in Advertising, Advertising Slogan, Print Advertising | No Comments »
Sunday, July 6th, 2008
Advertising agency: Saatchi & Saatchi (Mumbai, India) has done a print ad campaign for the world famous travel& tour company Cox & Kings. The adverts bear a nostalgic look in sepia tones. Three world famous destinations/icons are picked and their snaps at the time of their construction have been used for designing the ads. The poster adverts are named Statue of Liberty, London Bridge and Eiffel Tower. The agency has maintained a classic look in all the three advertisements. The idea of showing a family being photographed in front of a still-born Eiffel tower (that is the tower in its initial stages) reflects only one thing; that Cox & Kings is in the business of travel, transport and tourism from a very long time indeed! Whatever be the covert claims made by these ads, the appearance of the ads is rather dull.
Via AdsoftheWorld
Tags: Ad agency, Advertising, Cox& Kings, Eiffel Tower, France, India, London, Poster ads, Print, Print ads, Print Advertising, Saatchi & Saatchi, Statue of Liberty, Transport, Travel, Travel& Tourism
Posted in Advertising, Advertising Design, Print Advertising | No Comments »
Saturday, July 5th, 2008
We all know what paper towels are for. This simplicity of the product s function makes it all the more difficult for a brand of paper towels to advertise about itself without coming across as being clichéd!
Nikol Paper towels might have also felt the same. Their latest print advert titled Grapes bears a refreshingly simple design. The message is easily understood and being reinforced by the tagline Maximum Absorption .
Besides, the fresh green fruit delights the senses. A sober advert but an apt one!
Credits:
AGENCY- Gitam BBDO
CLIENT/PRODUCT- NIKOL Paper Towels,
EXECUTIVE CREATIVE DIRECTOR- Guy Bar,
CREATIVE DIRECTOR- Danny Yaakobovic,
ART DIRECTOR- Igal Ezra,
PHOTOGRAPHER- Yoram Ashaim
COPYWRITER- Matan Orian
Via AdsoftheMonth
Tags: Ad agency, Ad design, Advertising, Adverts, BBDO, Grapes, Green Grapes, Poster ads, Poster Advertising, Print, Print Advertising
Posted in Advertising, Advertising Agency, Advertising Design, Poster Advertising, Print Advertising | No Comments »
Thursday, July 3rd, 2008
Shoot it. Show it. Store it. That’s what Canada based Henry s digital camera/video store wants you to do. The store has an amazing range of products – digi cams, SLR’s, Palm corders, Camcorders, Light meters, Lenses, Photo & Video accessories, Apple softwares and a rang of other products like DIY books on photography, iPods etc. Henry has just launched a magazine print ad campaign featuring 3 print adverts. The advertisements are designed by creative director Chris Hillier of agency STUDENT. These are simple adverts featuring a new breed of photographers not necessarily amateurs because they use Henry’s cameras! Ads are titled Photogs.
Via AdOfTheMonth
Tags: Ad agency, Ad campaign, Ads, Advertising, Cameras, Canada, Digital Cameras, Magazine Ads, Magazines, Photography, Photogs, Poster ads, Print, Print ads, Students, Video
Posted in Advertising, Advertising Company, Print Advertising | No Comments »
Tuesday, July 1st, 2008
Want to teach your kids more about marine life in a fun-filled manner? Then, you must visit National Aquarium at Baltimore (USA). Have a look at the brilliant print ad campaign done by agency gkv (USA) for the national aquarium and you would feel like going there. These adverts are simply brilliant. They have captured the beauty of marine life in such an interesting manner- sea fauna constituting a human face! Yes, right, a face made up of dolphins, sharks, jelly fishes, sea urchins, sea cucumbers, anemones, conch shell crabs, corals, horse shoe crabs, sea snakes and nautilus…. phew!! Amazing variety of sea life shown in very expressive human faces and the adverts bear the tagline More fun in every sense. Indeed! Full marks to the people who have made these amazing print advertisements.
Credits: Category: Entertainment & leisure, Advertiser: NATIONAL AQUARIUM IN BALTIMORE, Agency: gkv (Baltimore,USA), Creative Director: Jeff Millman, Art Director / Illustrator: Mark Rosica, Copywriter: Dave Broscious.
Via Advertolog
Category: Print Advertising, Advertising, Advertising Campaign, Poster Advertising, Advertising Agency
Tags: Ad agency, Advertisement, Advertising, Aquarium, Baltimore, Entertainment & Leisure, gkv USA, Jelly fishes, National Aquarium, Poster ads, Poster Advertising, Print, Print Advertising, Sharks, USA
Posted in Advertising, Advertising Agency, Advertising Campaign, Poster Advertising, Print Advertising | No Comments »
Thursday, June 26th, 2008
Interactivity in the world of print advertising is not something new but then, we don t come across good examples that often. Ad agency Leo Burnett (Mumbai) has created a print ad for Tide detergent. The innovative double page spread ad demonstrates the working of the detergent. Double pages are stuck together and as the reader tries to pull them apart (which requires a little more effort than normal flipping of pages), stains from lipstick, ice cream or ketchup on the opposing page. The reader can then scrape off these stains with their nails for these stains are made using special rubber cement type glue.
Good work by the executive creative directors (KV Sridhar, Santosh Padhi) alongwith photographer (Amol Jadhav). I m sure the idea will surely click with Indian housewives.
Via Commercial Archive
Tags: Advertising, Advertising Design, Detergent, Home & Domestic living, Ketchup, Leo Burnett Mumbai, Poster ads, Press & Poster ads, Print ads, Print Advertising, Tide
Posted in Advertising, Advertising Agency, Advertising Design, Poster Advertising, Print Advertising | No Comments »