Posts Tagged ‘TV spots’
Thursday, July 24th, 2008
A few days ago, I told you about an advert featuring the emotional tale of a cactus man (that ad was for a bank) and today, it’s Paperman’s turn. The TV spot is about the tax returns which Australians are busy filing these days. Needless to say burdened by all the paper work they sure need some guidance. Here comes a symbol of an Australian’s tax return related worries in form of The Paperman. He is all confused and wanders on the street receiving apathy till he reaches the office of H&R Block.
His problems get solved when a lady attends to him and the advert ends in a mellowing hug. This ad was prepared by:
Creative director/art director: Josh Moore,
Art director: Tim Chenery,
Copywriter: Jessie Jordan and Nigel Clark,
Account manager: Vittoria Farro and
Agency producer: Liz Coleman at RazorJuniorw Sydney.
Via: duncanstv
Tags: Advertising, Australia, Commercials, Creative ads, Film Construction, H&R Block, Ian Paul, Man, Nic Finlayson, Paper, PaperMan, RazorJunior Sydney, Tax, Tax Returns, Television Advertising, TV spots
Posted in Advertising, Advertising & Services, Television Advertising | No Comments »
Monday, July 21st, 2008
Ogilvy’s latest TV spot is a creative commercial featuring Comfort’s funny take on nudists. The video shows how the use of Comfort fabric Softener by the wife ruins the belief of a nudist husband!
And here are the credits:
Advertiser: Unilever
Agency: Ogilvy Advertising, London
Tagline: “Makes clothes irresistible”
Creative Director: Alasdair Graham
Copywriter: Sue Higgs
Art Director: Sue Higgs/Tony Haigh
Director: Jim Gilchrist
Agency Producer: Russell Benson
Assistant Producer: Alexandra Haigh
Production Company: Thomas Thomas Films
Via: illegaladvertising
Tags: Ad agency, Ad films., Ads, Advertising, Business, Comfort, Comfort Fabric Softener, Commercials, Fabric Conditioners, Household maintenance & pet products, Naturists, Nudism, Nudists, Ogilvy London, TV advertising, TV spots, UK, Unilever
Posted in Advertising, Advertising & Promotion, Advertising Agency, Advertising Design | No Comments »
Friday, July 18th, 2008
I love to begin my day with 2C s- Coffee and Chocolate. And I m sure, like me there are many other folks on this planet who love to get the morning and mid-day kicks with these two things. Atleast, the guys at Soma Films seems to love Chocolates more than Coffee that s why one finds their “Mars Your Day ad” to be so chocolaty.
The lively 30sec T.V. spot displays how people unleash the creative energy within after a quick bite of Mars bar. The use of a lot of funky symbols, graffiti stuff and likes alongwith the peppy Belgian music “Ca plane pour moi” (Plastic Bertrand s 1977 hit song) infuse a lot of youthful energy in the advert which I am sure will be well appreciated by one-n-all! The postproduction for this commercial was done at Animal Logic. Incase you are one of those who secretively crave for chocolate but get freaked by the calorie count just check the video here and feel elated and energetic. Good Day!
Via Duncans
Tags: Ad agency, Advertising, Adverts, Animal Logic, Australia, Chocolates, Commercials, Creative ads, Le Chocolat, Mars, Mars Bar, Plastic Bertrand, Soma Films, TV ads, TV spots
Posted in Advertising | No Comments »
Tuesday, July 15th, 2008
Emotional ads on life insurance; been there done that! Now is the time to tackle the serious issue of life insurance, investment and planning with a witty grin. This is what agency Happy Soldiers (Sydney, Australia) has done for Insurance Line s ad campaign. The latter has 3 T.V. spots - Caravan (Funeral plans), Car Park and Dinner table adverts. All of them have a narrative style ongoing dialogue with the viewer and then the funny thing happens – a green telephone strikes the head of the narrator (of ad) who is giving a lecture on, why he shouldn t go for life insurance because after all he wont be alive to see his funeral plans or other deeds. The ad urges you to “Make final resting plans over the phone” (tagline). All the 3 ads have this slightly witty take on this issue and in a comic manner they do make us realize the importance of proper planning in our lives. Good Work Happy Soldiers!
Credits:
Creative Director: Happy Soldiers
Copywriter, Art Director: Happy Soldiers
Agency Producer: Natasha Johnson
Production Company: Caravan, Sydney
Director: Ben Lawrence
Producer: Emma Lawrence AND
Audio: Sound Reservoir
Via CreativityOnline
Tags: Ad agency, Ads, Advertising, Advertising Campaign, Australia, Car Park, Caravan, Comedy, Commercials, Creative ads, Financial, Funeral, Funny Ads, Insurance Plans, Insurance& Property Development, Investment, Life, Life Insurance, TV spots
Posted in Advertising Design | No Comments »
Saturday, July 12th, 2008
I bet all you music lovers have already seen and appreciated the HP: Maestro vid. Indeed the ad is inspiring. Those 60 seconds of Antonio Vivaldi’s energizing music in this T.V. spot and the amazing feat of imagination being displayed makes you believe things hitherto impossible can now be done with your own PC. All u need is to upgrade the one to the brand new TouchSmart PC by Hewlett-Packard for that bewildering computing experience felt never before! J You shall discover a Maestro within.
Anyway, the lovely advert comes from the workstation of Goodby, Silverstein & Partners (San Francisco).
You can watch the video here (by the way the soundtrack is “The Four Seasons - Winter 1″).
Via AdForum
Tags: Ad agency, Advertisements, Advertising, Antonio Vivaldi, Commercials, Computers, Hewlett-Packard, HP, Maestro, Music, PC, PDA’s & Calculators, San Francisco, Technology, TouchSmart, TouchSmart PC, TV spots
Posted in Advertising, Advertising Agency, Contemporary Ads, Television Advertising | No Comments »
Saturday, July 5th, 2008
The importance of toilet paper roll in your life is unquestionable. And if you still have doubts then watch SORBENT (Toilet Tissue): Homecoming advert. This funny T.V. spot tells you about the bizarre story of a boy lost at a young age in forests; being raised by wild dogs His homecoming is a breaking news story! The advert starts on a rather bland note when we see the boy and his parents struggling with their emotions. But the funny take comes in the end when in a rather sentimental manner, the wild boy remembers his childhood sitting on the shitpot feeling a roll of Sorbent tissue in his hands J aw…sob sob…really, with Sorbent you will never hafta rough it again!
Credits:
Advertiser: SCA,
Agency: CLEMENGER BBDO,
Country: AUSTRALIA
Watch the video here
Via Advertolog
Tags: Advertisements, Advertising, BBDO, Commercials, Creative ads, Funny Ads, Toilet paper, Toiletries, Toiletries & pharmaceuticals, TV spots, Unusual ads
Posted in Advertising | No Comments »
Monday, June 30th, 2008
Who doesn t wants to be healthy? The commercials for Sun-Rype fruit juices created by DDB Canada, celebrates the goodness of real fruit juices.The T.V. commercials named Shoes and Swing are a visual feast! Scores of fruits oranges, apples, guavas, berries, cherries, kiwifruits etc. all mouthwatering and healthy, are shown in form of a wonderful stop-motion animation. A girl swinging and in second commercial a lady going for a jogging session and blowing fruit made flower which ultimately goes into Sun-Rype fruit juice packages. Colorful, cheerful and healthy advertising it is. The choice is your, go rise and shine with Sun-Rype!
Via AdForum
Tags: Advertising, Adverts, Animation, Commercials, DDA Canada, Fruit Juices, Health & Nutrition, Juices, Shoes, Sun-Rype juices, TV spots
Posted in Advertising | No Comments »
Sunday, June 29th, 2008
Barbeques Galore’s latest attempt to woo barbeque fans in form of a 30 sec TV spot has turned out to be a rather bland appetizer. The advertisement is about a person being haunted by an angry pig. This spot which is created by Young & Rubicam, Inc. has used same tactics as employed by the horror movies. But it fails to impress much; perhaps the creators of the advert should watch more of those Alfred Hitchcock films to master the technique of haunting and mystery creation!
A guy opening the door of his refrigerator and sees a pig (staring back at him) through the corner of his eye. Next moment the pig disappears and then effortlessly crosses this guy’s living room without actually being getting noticed! And right after the final encounter with the angry pig which in turn leaps upon the guy, a message is slapped across the screen “Somebody thinks you ve been grilling too much. Not us.” Sheerly disappointing. The ad makers failed to understand this simple fact that leaves aside a fatty pig, any animal for that matter wouldn’t be happy at the prospect of being barbequed!! Would they themselves be happy to get served on somebody’s platter with Barbeque sauce?? The company could have done something better than this.
Via AdWeek
Tags: Advertisement, Advertising, Advertising Agency, Adverts, Alfred Hitchcock, Barbeque, Television Advertising, TV commercials, TV spots, Young & Rubicam
Posted in Advertising, Advertising Agency, Television Advertising | No Comments »